Numa does not publish its pricing, and the more important fact for most readers is what Numa is: an AI agent platform built for automotive dealerships, especially service departments, not a general small-business answering service. When rechecked 2026-06-10, numa.com's pricing page contained no plans or dollar figures, just demo and contact calls to action; pricing is custom per dealership size and module mix. Industry reporting suggests starting points around $200 to $400 per month per rooftop, rising with volume and modules, and Numa has announced pay-for-performance pricing where dealers pay per AI-booked appointment. One review site lists a "$49 Pro plan" that is inconsistent with everything else published; treat it as unreliable. This guide covers what is known and where non-dealership buyers should look instead.
Last reviewed June 10, 2026.
Featured answer
Numa pricing in 2026 is quote-only: no plans or rates appear on the official pricing page (rechecked 2026-06-10). Pricing is custom per dealership rooftop and module mix; industry reports suggest roughly $200 to $400 per month per rooftop as a starting point, unverified. Numa is built for automotive dealerships, not general small businesses. For trades and home-service businesses wanting published AI answering pricing, contractor-specific options (OnCrew is the example we publish) start at $49/month for 100 included calls with $0.99 per-call overage.
What Numa is (and is not)
- Numa is dealership software: AI agents for auto dealer service departments (status updates, appointment booking, missed-call rescue across voice and SMS), used across Ford, GM, BMW, Honda, and Toyota dealer networks.
- It is demo-led enterprise sales: pricing depends on rooftop count, call and message volume, and which modules (service, sales, BDC) you license.
- It is not a turnkey answering service a plumber or roofer signs up for online, and its economics assume dealership-scale volume.
Numa pricing as reported (2026)
| What | Status |
|---|---|
| Official published pricing | none (rechecked 2026-06-10) |
| Reported starting point | ~$200-$400/month per rooftop, unverified |
| Pay-for-performance option | announced: pay per AI-booked appointment; rates unpublished |
| "$49/mo Pro plan" seen on one review site | inconsistent with all other sources; treat as unreliable |
| Setup fees, contracts, overage | not published; could not verify |
| Free trial | none advertised; demo-led sales |
Sources: numa.com pricing page rechecked 2026-06-10; dealership-software directories and industry comparisons for reported figures. Get a written quote sized to your rooftops.
Real monthly math
For a dealership service department, the math is volume-based and quote-dependent: at the reported $200 to $400 per rooftop starting point, a 3-rooftop group plans for roughly $600 to $1,200 per month before modules and volume adjustments, all unverified until quoted. For a contractor shop fielding 130 calls a month, the relevant math is simpler: Numa is not built or priced for that buyer, and published small-business AI services cover the same job for $49 to $349 per month.
How much does Numa cost per month?
Numa cost per month in 2026: not determinable from public information; quote-only and custom per dealership. Industry reporting suggests roughly $200 to $400 per month per rooftop as a starting point, with pay-per-booked-appointment pricing announced as an alternative model. If you are not a dealership, the practical answer is that Numa is the wrong aisle, and published AI answering services price from $29 to $349 per month.
Published AI alternatives for service businesses
| Vendor | Plan | Billing unit | Included | Overage | Total monthly at 130 calls |
|---|---|---|---|---|---|
| OnCrew | Starter | per call | 100 calls | $0.99 per call | $49 + ($0.99 x 30) = $79 |
| OnCrew | Pro | per call | 400 calls | $0.99 per call | $149 (no overage at this volume) |
OnCrew publishes every rate and is configured for contractor trades: HVAC, plumbing, electrical, and roofing intake, urgent-call handoffs with full transcripts, 14-day free trial. If you run a dealership service line, Numa belongs on your shortlist; if you run a trades business, published per-call AI is the comparable category.
When Numa is still the right choice
An honest read of where Numa wins:
- Auto dealership service departments: this is the product's entire design center, with deep DMS and scheduler integrations and a strong reputation in that market.
- Dealer groups that can negotiate multi-rooftop pricing and want pay-for-performance options.
- Service BDCs drowning in status-update calls: Numa's deflection of "is my car ready" volume is its signature result.
Frequently asked questions
Does Numa publish its pricing?
No. The official pricing page showed no plans or rates when rechecked 2026-06-10. Pricing is custom per dealership size and modules.
Is Numa only for car dealerships?
That is its design center: AI agents for dealership service departments and BDCs, integrated with dealer systems. It is not positioned or priced as a general small-business answering service.
How much does Numa reportedly cost?
Industry reports suggest starting points around $200 to $400 per month per rooftop, rising with modules and volume, plus an announced pay-per-booked-appointment model. None of this is verifiable against the official site; get a quote.
Does Numa have a free trial?
No free trial is advertised; the sales motion is demo-led.
What should a contractor use instead of Numa?
A published per-call AI answering service built for trades: OnCrew runs $49 to $349 per month with $0.99 per-call overage, configured contractor intake, and a 14-day trial. See the OnCrew vs Numa comparison.
How is OnCrew different from Numa?
Different buyers: OnCrew is contractor-specific AI answering with published flat tiers and per-call billing for HVAC, plumbing, electrical, and roofing shops. Numa is enterprise dealership software with quote-only pricing sized per rooftop.
Where to start
If you landed here comparing AI answering options:
- If you run a dealership: get Numa's written quote sized to your rooftops and modules, and compare per-booked-appointment economics against your BDC cost.
- If you run a trades or home-service business: compare published per-call AI services instead; model your last 90 days of calls against their tiers.
- For OnCrew that is $49/$149/$349 per month with $0.99 per-call overage and a 14-day free trial at oncrew.ai/lp/vs/numa, or call the live AI demo line at (818) 578-4783.
Related reading
- OnCrew vs Numa for contractors
- Goodcall pricing 2026
- Rosie AI pricing 2026
- How much does an answering service cost in 2026?
- Answering service for contractors: the trade-by-trade intake walkthrough for HVAC, plumbing, electrical, and roofing shops.