Benchmark and methodology
A transparent planning benchmark and methodology for the cost of contractor missed calls. Public BLS wage and IRS FICA sources, scenario assumptions for five trades, and a citation-ready reference. Replace the assumptions with your own numbers to size your shop.
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Quick answer
A contractor missed-call cost benchmark estimates the monthly and annualized revenue at risk from qualified calls that miss a busy or after-hours phone. The OnCrew benchmark uses public BLS wage and IRS FICA sources, planning scenarios for five contractor trades, and owner-defined inputs you can replace with your own call volume, booking rate, and average job value.
This page is a planning resource. It defines a clear formula for monthly and annualized revenue at risk from contractor missed calls, walks through scenario assumptions for five trades, and pairs the math with public government wage and tax sources plus two vendor pricing guides for context. Everything is replaceable with your own numbers.
The benchmark is not a proprietary OnCrew dataset, not an industry-wide fact set, and not a recovered-revenue guarantee. Wherever the page shows a dollar value, the inputs that produced it are written out on the same screen.
Inputs
Missed qualified calls per month, booking or close rate if reached, average job value. Replace each with your own number.
Baselines
2024 BLS median wage for information clerks plus the IRS combined employer FICA rate. Plug in your local wage and benefits load.
Outputs
Monthly and annualized revenue at risk, by trade, as transparent planning scenarios, not industry-wide claims.
Each row is a scenario, not a survey result. Inputs are explicit and conservative. Outputs are the formula applied to the inputs on the same row. Replace any cell with your own number before you make a coverage decision.
Heat-wave and cold-snap weeks drive concurrent no-heat and no-AC calls. Planning shops typically see surge call volume two to four times per year.
Burst pipes, sewage backups, and water heater failures cluster around freeze events and overnight hours. Triage detail matters more than headline call volume.
Sparking outlets, panel faults, and partial outages need careful safety questions. Booking rate assumes the AI captures the right safety context before the callback.
Storm weeks deliver dozens of concurrent leak calls into a small tarp queue. Average ticket size carries most of the revenue weight.
Handyman, garage door, locksmith, restoration, and appliance repair shops sit in this band. Use a higher ticket value if your routine job mix skews larger.
| Trade | Missed qualified calls / moassumption | Close rate if reachedassumption | Avg job valueassumption | Monthly revenue at riskcomputed | Annualizedcomputed |
|---|---|---|---|---|---|
| HVAC | 25 | 30% | $475 | $3,563 | $42,756 |
| Plumbing | 28 | 35% | $500 | $4,900 | $58,800 |
| Electrical | 20 | 30% | $400 | $2,400 | $28,800 |
| Roofing | 18 | 28% | $1,200 | $6,048 | $72,576 |
| General home services | 22 | 30% | $400 | $2,640 | $31,680 |
These are planning scenarios. They are not survey results, not proprietary OnCrew customer data, and not industry-wide statistics. Replace any input with your own number, recompute, and use the output as a planning estimate only.
Run your own numbers
The two calculators below apply the formulas from this benchmark to inputs you control. Use the missed call calculator for revenue at risk, and the answering service cost calculator for the in-house, traditional, voicemail, and OnCrew side-by-side.
Five formulas anchor the benchmark. Each one has an explicit input you can replace with your own value. Substitute and recompute before you use the output for a real coverage decision.
missed qualified calls per month × booking or close rate if reached × average job valueAll three inputs are owner-defined. Use a real month of call-log data if you have it. If you do not, start with a single month of phone-bill missed-call counts as a proxy and pencil in a conservative booking rate.
monthly revenue at risk × 12A 12-month projection assumes steady call volume. Trade-specific seasonality (heat waves, freezes, storms) usually concentrates revenue at risk into a few months, so annualize before, not after, you tune coverage.
public wage source × hours × (1 + employer FICA rate + your own benefits load) + paid time off + trainingUses the 2024 BLS median hourly wage for information clerks ($21.02) and the IRS combined employer FICA rate (7.65%) as a public floor. Replace the wage with your local rate and add your own benefits and time-off load before you compare.
monthly base + (per-minute rate × average minutes per call × monthly calls) OR (per-call rate × monthly calls)Goodcall and Nextiva publish per-minute and per-call ranges that bracket most live services. Substitute the exact quote you have in hand. Add separate line items for setup, after-hours premiums, transfer minutes, and seat fees if applicable.
plan price + max(monthly calls minus included calls, 0) × $0.99 per call overageUses canonical plan truth from this codebase, not a stale price elsewhere on the web. Starter is $49 per month with 100 included calls. Pro is $149 per month with 400 included calls. Multi-Truck is $349 per month with 1,000 included calls. Overage on every plan is $0.99 per call.
A worked example
A plumbing shop sees 28 qualified after-hours and overflow calls reach voicemail in a month. The owner estimates 35% of those callers would have booked if reached, and the average ticket is $500. Monthly revenue at risk computes to 28 × 0.35 × $500 = $4,900. Annualized at steady volume, that projects to $58,800. The shop then compares that revenue at risk to the monthly cost of OnCrew Pro ($149 for 400 included calls), a quoted traditional service ($300 base plus per-minute charges in the Goodcall and Nextiva ranges), and a part-time receptionist baseline ($21.02 hourly wage loaded with 7.65% employer FICA).
Government sources anchor the in-house wage and tax baselines. Vendor pricing guides provide context for what answering services charge today. Vendor guides are clearly labeled and are not used as a neutral cost benchmark.
U.S. Bureau of Labor Statistics
Accessed 2026-05-11. Page last modified by BLS on 2025-08-28.
https://www.bls.gov/ooh/office-and-administrative-support/information-clerks.htmInternal Revenue Service
Accessed 2026-05-11. Page reviewed or updated by IRS on 2026-01-20.
https://www.irs.gov/taxtopics/tc751Goodcall
Accessed 2026-05-11. Vendor pricing guide, published or updated 2026-05-08.
https://www.goodcall.com/answering-services/costNextiva
Accessed 2026-05-11. Vendor pricing guide, updated 2026-01-10.
https://www.nextiva.com/blog/answering-service-cost.htmlVendor pricing guides are useful context for current answering-service price points. They are not neutral, third-party cost benchmarks. The page treats BLS and IRS as the public baselines and Goodcall and Nextiva as price-range references.
If you are writing a trade publication piece, a partner blog post, or a HARO or Qwoted response, these snippets are pre-cleared for use with attribution.
Snippet 1: framing the cost question for contractors
For a contractor planning a 2026 phone-coverage upgrade, the relevant cost is not the headline answering-service price. It is the monthly revenue at risk from qualified calls that miss a busy or after-hours phone, modeled against a wage-loaded in-house baseline and the vendor pricing ranges published by Goodcall and Nextiva.
Snippet 2: a transparent in-house baseline
Using the 2024 BLS median hourly wage of $21.02 for information clerks and the IRS combined employer FICA rate of 7.65% as a floor, a part-time in-house receptionist baseline runs higher than most flat AI plans before benefits, paid time off, training, or coverage gaps are added.
Snippet 3: planning scenarios, not industry guarantees
The contractor missed-call benchmark on this page reports planning scenarios for HVAC, plumbing, electrical, roofing, and general home services. The numbers are explicit, conservative assumptions a shop can replace with its own call volume, booking rate, and average ticket value. They are not industry-wide facts or proprietary OnCrew customer data.
How to cite this benchmark
APA-style entry
OnCrew. (2026). Contractor Missed Call Cost Benchmark and Methodology (2026). Retrieved from https://oncrew.ai/resources/contractor-missed-call-cost-benchmarkInline citation
Contractor missed-call cost benchmark and methodology, OnCrew, 2026, https://oncrew.ai/resources/contractor-missed-call-cost-benchmarkPlease link to the canonical URL rather than a screenshot so readers can see the methodology, the public sources, and the input assumptions in one place.
The OnCrew baseline uses canonical plan constants from this codebase. The benchmark page does not invent OnCrew pricing.
Starter
100 included calls
$0.99 per call after
Solo contractors
Pro
400 included calls
$0.99 per call after
Growing contractor teams
Multi-Truck
1,000 included calls
$0.99 per call after
Multi-truck operations
See full plan details on the pricing page, or read the contractor answering service cost guide for the broader pricing-model context.
The product itself, including 24/7 pickup, trade-aware urgency triage, and the on-call alert flow that backs the OnCrew baseline, is documented on the dedicated AI answering service for contractors overview.
Weighing coverage options against a hire? The same BLS wage baselines drive the AI receptionist cost vs in-house staff comparison, and the contractor virtual receptionist buyer's guide walks the AI-versus-live decision end to end.
Try it on a real call first
Talk to Sarah in your browser right now, or start the trial and test her on your own number. Starter is $49/month with 100 included calls after the trial, then $0.99/call overage.
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Quick answers for buyers, journalists, and partners reading this benchmark.
A missed-call cost benchmark is a structured way to estimate the monthly and annualized revenue a contractor shop has at risk from qualified calls that go unanswered. It matters because the phone-coverage decision (in-house, traditional answering service, AI, or voicemail) is usually a math problem, not a vibes problem. Once the inputs are explicit, the right coverage tier becomes easier to defend on a spreadsheet.
No. The HVAC, plumbing, electrical, roofing, and general home services scenarios on this page are explicit planning assumptions chosen to be conservative and easy to reason about. They are not industry-wide statistics, not proprietary OnCrew customer data, and not a guarantee of recovered revenue. Every number is meant to be replaced with your own call volume, booking rate, and average ticket value.
On a public-source baseline, the 2024 BLS median hourly wage for information clerks is $21.02, and the IRS combined employer FICA rate is 7.65%. A part-time receptionist at $21.02 per hour for 80 monthly hours loads to roughly $1,810 per month before benefits, paid time off, training, and coverage gaps. OnCrew Starter is $49 per month with 100 included calls. Pro is $149 per month with 400 included calls. Multi-Truck is $349 per month with 1,000 included calls. Overage on every plan is $0.99 per call. The comparison should always include hours of coverage, not only headline cost.
ROI is the monthly recovered revenue you can credibly attribute to better follow-up, divided by the monthly cost of the coverage you put in place. Recovered revenue is bounded by the monthly revenue at risk formula on this page. Cost is the plan price plus any overage. The point of a benchmark is to make both sides of that ratio explicit so the decision is not based on a single anecdote.
Vendor pricing guides are useful context for what answering services charge, and we cite Goodcall and Nextiva for that. They are not neutral cost benchmarks for contractor missed-call risk. A neutral benchmark uses public government wage and tax sources for the in-house baseline, conservative planning scenarios for revenue at risk, and the canonical OnCrew plan constants for the AI baseline.
Use the title, publisher (OnCrew), publication year (2026), and the canonical URL. A copy-and-paste APA-style entry and an inline citation are included in the How to Cite section above. Please link to the canonical page rather than a screenshot so readers can see the methodology and replace the assumptions with their own numbers.
The two calculators apply the formulas on this page to inputs you control. The cost guide explains how each pricing model behaves on real contractor call volume. The playbook turns the math into a setup pass.
Plug your own call volume, booking rate, and average job value into the formulas on this page. The calculator runs the monthly and annualized revenue-at-risk math for you.
Run the calculatorCompare an in-house receptionist, a traditional live answering service, voicemail, and OnCrew side by side using the same wage and pricing assumptions cited on this benchmark page.
Run the cost calculatorHow contractor answering services price their plans. Per-minute, per-call, and flat AI pricing models compared, hidden fees, and monthly cost ranges by shop size.
Read the cost guideSix-step playbook for contractors who keep missing calls. Audit the current call flow, size up the cost, pick coverage, set urgency rules, forward and test, and review weekly results.
Run the playbookThe cross-trade phone answering service overview. How OnCrew picks up, triages, and alerts your on-call team in your business name across HVAC, plumbing, electrical, and roofing trades.
See the overviewUse the same buyer's framework on the AI answering category: eight evaluation criteria, six red flags to watch for, and trade-fit notes for the shops weighing this against keeping calls in-house.
Read the buyer's guideFor the research behind the assumptions, see the verified missed call statistics roundup, or browse every resource on the contractor resources hub.
The formulas only matter when the inputs are yours. Start an OnCrew 14-day free trial on your existing business number, or run the calculators with one month of your call-log data.
14-day free trial. No charge today. Guided setup available. Cancel anytime.